Facebook® Deals launches in Ireland
From today you can check in on Facebook from your mobile and claim special offers, rewards and discounts from top brands in Ireland. What’s more by checking in you share these benefits with your friends on Facebook so they can take advantage of them too.
Part of Facebook Places, Facebook Deals helps you find offers in your local area from your mobile phone or discover money-saving tips from your friends through your News Feed.
If you’re passing Insomnia tomorrow or Friday you can check in and get 50% off your hot beverage; or head down to Milano for a free eat-in pizza. High street favaourite A|wear is offering 20% off your bill and you can even pick up a free personalised bottle of Guinness Stout at Guinness Storehouse.
Plus if you check in on Facebook over the next few weeks you will be able to find launch offers from SuperValu, Champion, Meteor and AXA.
Rick Kelley, Director of Mid Market sales, EMEA, at Facebook says: “Who doesn’t like a good offer? It might be a discount off at your favourite restaurant or a free gift from a high street store – we can all start to discover bargains through Facebook Deals.
Deals is a great extension of the Facebook social philosophy, which is built around people and sharing things they like. Deals delivers a powerful experience, bringing people valuable and relevant offers wherever and whenever they want them - combining technology and location in a way that pure online or offline experiences could never deliver.”
Ireland launch deals
You can find out full details including terms of their Deal on each of the brands’ Facebook Pages…
A|wear: Be one of the first 500 people to check in to a participating store nationwide to receive 20% off full price purchases.
AXA: From Wednesday 30th March, AXA will donate €2 to The Irish Hospice Foundation Children’s Homecare Programme for customers that check in at any AXA branch Nationwide. Donations will be made up to the value of €7500 in total.
Champion: From the launch of Deals, Champion is giving away professional footballs to the first 500 people to check in to participating stores across Ireland.
Guinness Storehouse: The first 500 people to check in at the Guinness Storehouse will be offered a complimentary personalised bottle of Guinness Extra Stout. This product is exclusive to the Storehouse and a unique memento of a visit to the ‘Home of Guinness’. The Guinness Storehouse offer will be available from the launch of Facebook Deals in Ireland and offered on a first come, first served basis.
Insomnia: On Thursday 31st March and Friday 1st April check in to participating stores for 50% off any hot beverage.
Meteor: The mobile phone network is giving €5 free phone credit to the first 250 people to check in to one of its 43 stores nationwide.
Milano: The first 500 people to check in at any of the 12 restaurants on 30th and 31st March will receive a free classic pizza to eat in. On 1st April, Milano is offering buy one pizza and get one pizza for 1 euro for the first 500 check ins.
SuperValu: The first 50 check-ins at each of SuperValu’s Dublin stores after launch will receive a 10 euro shopping voucher to get even more, “New Ways to Save Every Day” at SuperValu. The Deal is available in all Dublin SuperValu stores of which there are 24 in total and is limited to one voucher per customer, until the offer lasts.
Deals launched in the UK, France, Germany, Italy, Spain and Canada in January 2011 and in the US in November 2010.
How to find and claim a Deal
Finding Deals near you is easy. Using your mobile browser on www.facebook.com or the latest version of the Facebook app, open "Places" and then click "Check In". A list of Nearby Places will appear and a yellow ticket will show next to Places that are offering deals.
When you touch the Place you can view the Deal and check in to claim it. Then just show your phone to the shop assistant or waiter to redeem your Deal.
You'll see a few different types of Deals: Individual Deals offer a one-time discount, free merchandise or other reward; Friend Deals offer deals that you and your friends can claim when you check-in together; Loyalty Deals reward you for being a frequent customer; and Charity Deals allow businesses to donate to a particular cause when you check in.

Notes
Facebook® is a registered trademark of Facebook Inc.
Please note that these deals come from the businesses themselves, not Facebook, so check with them at the location for more details; such as when they're running, how many offers are available, and whether a deal is just for you or also for your friends.
You can find out more about Facebook Deals at: www.facebook.com/deals/checkin
Contact the Facebook Press Office at Nelson Bostock with any further questions on
+44(0)20 7229 4400 or facebook@nelsonbostock.com
Contact Details (Brands)
Insomnia
Bobby Kerr
086 257 2523
bobby@insomnia.ie
Milano
Nadia Pallas, Ogilvy
01 669 0123
nadia.pallas@ogilvy.com
SuperValu
Social Media Manager for SuperValu
01 649 6386
emer.lawn@radical.ie
Carl Miles, SuperValu Brand Manager
021 4803000
Champion
Jenny Gleeson, WHPR
01 669 0030 or 086 869 0348
Emily Barry, Champion
01 524 2857 or 086 043 7900
emilyb@champion.ie
Guinness Storehouse
Mark McGovern, Media Relations
086 348 8322
Mark.mcgovern@diageo.com
Meteor
Amanda Carroll//LeonitaFannin//Rebekah O’Neill
085 711 7300//0857117800//0857117100
Rebekah.O’Neill@meteor.ie
A|wear
Wendy Duggan, Head of Marketing & PR
01 472 4949 or 086 770 0496
WDuggan@awear.ie
AXA
Andrea Cassells
01 471 1635 or 086 172 7283
Andrea.cassells@axa.ie
